African Bank: A bold new chapter
Following a series of strategic acquisitions, Africanbank needed an identity that could signal a new era while staying true to its legacy of resilience and audacity. The new mark brings three entities together as one formidable force, symbolising unity, adaptability and progress. From this single idea, a rich visual system unfolds. Inspired by currency spirography and traditional African pattern-making, the identity expands the logo into a distinctive graphic language. Bespoke spirographs represent Africanbank’s growing service offering, creating a flexible, expressive system designed around the lives of its customers. A bold, progressive identity, grounded in heritage and built for what comes next.
Client
African Bank
DELIVERABLES
Logo Design Visual Identity Colour Style Roll-out
Year
2024
Role
Creative Direction & Design







